Key steps for International Reputation Management for domestic SMEs

With globalization growing at a very fast pace and with new initiatives being actioned by the government of India, small and medium business (SMEs) see a great opportunity to promote themselves across the world and gain more business in the international market. SMEs form the bulk of the industries who contribute generously to the country’s GDP. With advantages of language and technology expertise, Indian SMEs perform far better and gain a competitive edge than their counter parts (China and other Asian & Eastern European countries) in the international markets. The Indian SME has been impressively growing towards the international market than towards the domestic markets. Read More